Bet365 has boosted its in-play markets by adding the Live Golf Tracker to offer a more accurate and reliable live betting experience.

Bet365 has enhanced its expertise in providing in-play betting solutions for golf markets with a new, dedicated Live Golf Tracker. As a result, sports bettors can better track putt, iron, and drive moves in real-time down to split seconds.

The solution is powered by IMG Arena and it had a pilot launch on October 8, in time for the Shriners Hospitals for Children Open, part of the PGA Tour and one of the most significant golfing events, along with the BMW Championship this week.

Bet365 has stated that the new tool allows sports fans to sort through scorecards and tournaments leaderboards, and benefit from in-depth breakdown analysis of shot-by-shot data for each player.

In addition, bet365 will be streaming two par-3 holes every day, supplementing the betting experience with a more traditional feature. Players will enjoy a new, tracking course feature offering sports fans a visual aid in following the progress of each event.

The IMG Arena in-play solution has been developed with ShotLink system, a partner to the PGA Tour. ShotLink has been providing and synthesizing data for the PGA Tour as an official partner.

IMG Arena recently had to upgrade its solution to meet new standards for the accuracy of information fed back to sportsbooks and consumers during live betting contests. ShotLink uses a plethora of tracking tools to ensure the authenticity of the data it
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