The gaming group Enlabs have announced that they are now offering esports betting on their most popular brand OPTIBET thanks to a new partnership deal signed with the highly-respected industry B2B iGaming supplier EveryMatrix.

According to a press release, OPTIBET are now aiming to offer “the industry’s most extensive esports coverage”, which is quite a claim considering the number of sites that are already offering a vast swathe of different esports betting markets today.

In addition to a wide range of markets, OPTIBET customers will also see a new front-end, which has been designed to fit in with esports gaming, as well as the ability to view live streams of events, all of which are powered by EveryMatrix’s OddsMatrix engine.

The OddsMatrix Esports Service offers coverage of over 55,000 different monthly esports events as well as 50,000 live events across 22 different esports titles. Streaming is available on the service for around 95% of all major live matches and part of the service also includes a wide range of specialised esports betting markets.

Having already established itself across the Baltic States of Estonia, Latvia, and Lithuania as well as in the Nordic region, OPTIBET are confident that their new agreement will allow them to further improve their aim to offer the full range of betting and casino gaming experiences for its customers all from the one site.

40x Growth of Esports

Another key factor in the decision-making process was likely the fact that during the Covid-19 pandemic, according to EveryMatrix’s May