The Real Race will see the real and virtual racing worlds collide in a new sim racing tournament from Lamborghini.

Lamborghini is a household name the world over. Their luxury racing cars feature in just about every medium; movies, television and video games.

Now they’re getting ready to take a lap around the esports industry with their first offering; The Real Race, a new sim racing tournament beginning today.

Partnering with sim racing title Assetto Corsa Competizione, Lamborghini aim to fuse the world of sim racing with the real thing.

Created by Italian software development studio Kunos Simulazioni alongside car manufacturers. Assetto Corsa Competizione is also used by official Lamborghini Squadra Corse test and race drivers in their real-world preparations. The result is a game which Lamborghini feel provides a dynamic platform for their latest racing series.

The immersive esports competition will put players at the wheel of a Lamborghini Huracán GT3 EVO — the three-time champion car of the Daytona 24 Hours.

One of the exclusive designs on the Lamborghini Huracán GT3 EVO

And the company’s in-house design department has created 12 exclusive raving skins for competitors too. With each car displaying trademark logos of